Navigating the NAR Settlement: What It Means for Home Buyers and Sellers

Navigating the NAR Settlement What It Means for Home Buyers & SellersHome buyers and home sellers are listening closely to the latest news flooding the airwaves. And if they’re not, they should be. TV, radio and newscasts are all abuzz right now with the settlement the National Association of Realtors (NAR) has agreed to in the ongoing court cases. The stories all make it sound like this is a massive shake-up in real estate.

The truth of it: it is, and it isn’t. It’s a disrupter for a lot of the country. Not as much here in FL as it might seem, but there’s definitely going to be an adjustment period leading up to July when it’s official and the months after.

How does this impact Realtor Candis’s home buyer and home seller customers?

For starters, for my customers and clients, I’m proud to say that this isn’t a major shakeup for us!

  • I believe in transparency. My commissions have always been negotiable (both buyer and seller-side). We discuss them at our first meeting.
  • The commission offered to buyers’ agents has only needed to be $1 or more since I started in the business. It’s never been mandatory to do more, but it DOES help get agents to bring their buyers.
  • I have required an Exclusive Buyer Brokerage agreement for most of my career. They’re important to protect the buyer and my compensation.

As an Accredited Buyer’s Representative (ABR) as well as a Seller’s Representative Specialist (SRS), it has always been my business practice to have written agreements with both my buyers and my sellers. I’m a firm believer that transparency is key and that educated clients make for stronger, better transactions in the end. It’s important to me that all my clients understand their options and the importance of committing to an agent that will dedicate their time and resources to finding you the right buyer / the right home.

That said, let’s dive into what this is all about.

What was the court case?

In a nutshell, the class action court cases against NAR and a number of other major real estate brokerages essentially said that there was price-fixing going on to keep the commission rates high across the board and that sellers were being forced to pay their agent AND the buyer’s agent in every transaction.

How do commissions work in real estate?

Commissions are the compensation to the agents for their work, usually in the form of a % of the sale price. In theory, tying it to the sale price incentivizes the agent to sell the property for a higher price. It’s traditionally shared between whatever agent lists the home and whatever agent brings (and represents) a buyer to purchase the home.

What does the commission pay for?

Commissions paid to a brokerage/Realtors is a fee for services rendered. This commission is paying the agent and their broker for the days (months) of research, marketing of a property (seller), legwork, showings (preparing for them and actually showing), and negotiating and pre-emptive troubleshooting to make for the smoothest transaction possible. There is a lot of work that goes into the process of helping buyers and sellers get across the finish line that’s done behind the scenes.

Commissions are split between the agents and the brokers. Your agent is not pocketing that “fat commission check,” they have to share it, and it’s quite a bit more expensive to sustain a real estate business than it appears at first pass. It pays for things to run the business such as licenses, continuing education, Realtor board fees, MLS subscriptions, software, website development and maintenance, marketing, supplies and materials, insurance… the list goes on and on.

What does the NAR settlement say?

The key points in the settlement agreement reached by NAR and the class action plaintiffs are pretty simple: it has decoupled the buyer’s and seller’s agent commissions and it requires that all buyer’s agents have a contract with their buyers before going to see properties.

Decoupled Commissions – Sellers can no longer be required to pay a buyer’s agent. They still can agree to, but it’s no longer going to be a line item in the MLS entry and will have to be communicated directly between the agents (not marketed in the MLS).

Buyer’s Agent Contracts – Buyer’s agents will be required to have a contract directly with their own agent before touring homes if they want their own representation. These agreements not only outline the responsibilities of each party to one another, but they also specify the compensation to be paid to the buyer’s agent for the transaction.

What does all of this mean?

I can’t speak to what happens in other markets, but I can speak about commissions here in Tampa Bay. I’ve worked at two different brokerages since getting my license, and I can say that commissions are not fixed. As a matter of fact, price-fixing would violate anti-trust laws – it was covered heavily in our licensing courses that way and anytime you talk about commissions in any training it’s forbidden to use numbers (so we usually see “x%” in scenarios).

The buyer’s agent’s pay historically comes from the listing agent agreeing to share part of their commission with the buyer’s agent. To be transparent with their seller, the listing agents include this break-down in their listing agreements. If there was no buyer’s agent commission being offered, buyers would often increase the purchase price on the home to cover their agent’s compensation, so in effect, the buyer was paying their agent.

Conclusion

Ultimately, like all “major” disruptions to an industry, this will take some time for agents and consumers alike to adjust the new environment in which we’re operating. It’s going to require a lot of re-education, explanation for specific circumstances and finding other ways to ensure buyers can still buy and sellers can still sell while benefiting from an advisor to guide them through the process in a way that will benefit everyone.

Personally, I’m happy to see the requirement that the buyer-side agreements will become a national norm, as that’s been a need in our industry. Too often, there is no clear understanding between an agent and the buyer they “represent.” I’m also pleased that this starts the conversation with the consumer to really understand how the elusive commission works. While this settlement will require adjustments, I truly believe it’s a step toward more transparent and fair transactions in the real estate industry.

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Client Testimonials

Jeff & Susie B.
Jeff & Susie B.
Clearwater, FL
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Candis is a real go-getter! She stayed on top of the listing and sale of our home. She was very quick to respond to questions and had up-to-date info on any details we had our attention on. We don't know how she could have done her job any better! She was really good when it came to negotiations and closing our sale. She did what it took to get our sale completed. You will be pleased with her personality and performance handling your transaction.
Jason P.
Jason P.
St. Pete, FL
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Candis was honestly a great Realtor! We were moving from out of state, and she gave us virtual tours of each property. She paid attention to details like the smell of each home. She was always punctual and even sent us helpful reminders to guide us through the move-in process. It would have been impossible for us to make the move without her help!
Bonnie B.
Bonnie B.
Port Richey & Pinellas Park, FL
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Candis went beyond my expectations. She was cheerful and found a place for me to move to within my tight budget in less than a month. She really cares about her clients - she even helped me find a place overnight to stay and provided transportation as I don't drive. I was so grateful to have Candis as my Realtor.
Ryan L.
Ryan L.
St. Pete, FL
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Candis worked so hard for us. She was always on time, prepared, and knowledgeable. She was also kind and patient with her reminders and support. I can't recommend her highly enough! I had an ideal experience!
Tiffanie R.
Tiffanie R.
Largo, FL
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Candis is a highly experienced and knowledgeable realtor. She prides herself on knowing the market, neighborhoods, and the larger view of real estate trends across the country. Her insights, professionalism, and excellent communication skills translate to an interaction that is easy, streamlined, efficient, and effective. I recommend Candis 100%!
Michelle F.
Michelle F.
Largo, FL
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Absolutely amazing. Was very helpful and willing to answer all my questions to the best of her knowledge. Came back to me with more information if she didn’t have the best answers available.
Janet D.
Janet D.
Largo, FL
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Candis was very hands on and always available. She got our home sold and was a huge help in my relocation. We had lived in the same house for 29 years and were unsure how to proceed in our sale. Candis knew what she was doing and steered us in the right direction. She was always thorough in explaining each and every step.
W. Pope
W. Pope
Clearwater, FL
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My buying experience started rough with an agent who did nothing for me. Then I found Candis. I could tell the difference! She immediately began working hard for me. She is a very educated, helpful Realtor who was always a step ahead! She has a great personality and I recommend her to everyone! Even in a tough market, she made my dream of buying my first home a reality and we closed within 30 days!
Joe C.
Joe C.
St. Petersburg, FL
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Thanks to Candis for helping me find a place to call home. In what can be a very stressful experience, Candis always kept things positive and stayed on track towards accomplishing the goal. I highly recommend her for anyone trying to find the right property. I appreciated all of her market insight and creative ideas for making this property more of a home!
Ashleigh & James
Ashleigh & James
Largo, FL
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Candis helped my boyfriend and I purchase our first home. She made the process so efficient and easy that we never stressed about a thing! She is extremely knowledgeable and was always available to answer my questions. She is very responsive and willing to assist whenever needed. The entire process from Pre-approval to Closing was seamless and I wouldn’t want to go through it with any other REALTOR!
Tasha Z.
Tasha Z.
Largo, FL
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Candis went above and beyond to help me secure my new home purchase. There were many hiccups we encountered (at no fault of Candis). She worked hard to be an advocate for me through the entire process, even after closing. 10/10 would highly recommend. Working with Candis was like house shopping with a good friend!
Kim C.
Kim C.
Holiday, FL
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It was great working with Candis. She really cares about her clients and what they want in a home. Her professionalism is top notch.
Tina P.
Tina P.
Clearwater, FL
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Candis has a very happy personality that is so refreshing! If we had questions, she was there to answer. And she worked well with our loan team! In this extremely difficult housing market, Candis kept us positive and patient and we finally got an offer accepted on our first home! If you are looking for a realtor, Candis is the perfect one!
T. Reynolds
T. Reynolds
Largo, FL
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Candis will exceed your expectations. She is personally committed to helping people with extreme professionalism. This combination results in a realtor who anticipates your needs and provides solutions, goes 'above and beyond' normal communication, and executes on your behalf with diligence, care, and expediency. I couldn't recommend her more!
Charlotte B.
Charlotte B.
Largo, FL
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We were moving from CA to FL and Candis made house search over the next year so easy. All we had to do was tell her what we were looking for and she did all the work! She made us feel like family and went above and beyond to help find our perfect house. Candis truly is an upbeat agent who listened to our needs and wants while her fun and positive attitude made her a joy to work with. And her honesty is refreshing.
Paul & Barb L.
Paul & Barb L.
Largo, FL
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We connected with Candis when we visited open house. It was our lucky break! She never made us a feel like just a commission, nor was she impatient as we dragged out the process. She took the time to understand our wants and provided insight, opinion and reassurance throughout the process. Her experience and knowledge were very helpful and she was patient with our many changes in direction. She exceeded our expectations!
Vicki & Daryl H.
Vicki & Daryl H.
Harbor Bluffs, FL
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Candis Carmichael is a fantastic realtor. Her positive outlook paired with her professionalism is a great combination! She is smart, experienced and knowledgeable. She was in constant contact with us and always returned emails, text messages or phone calls in a prompt manner. My husband and I would recommend Candis whether you are buying or selling your home.
Ron & Charlotte VB
Ron & Charlotte VB
Largo, FL
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REALTOR Candis is a true professional Realtor. She listens to your wants and needs, then goes out to find what you asked for. She has local knowledge of all areas (which helped with our relocation from out of State). Candis responds to all phone call and text messages within a short amount of time.
Melody H.
Melody H.
Pinellas Park, FL
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REALTOR Candis is a consummate professional who guides you every step of the way and beyond the sale. She is detailed, personable and always your champion. I can't say enough about REALTOR Candis and would whole-heartedly recommend her to anyone seeking to sell or buy a home.
Kim & Ray L.
Kim & Ray L.
Largo, FL
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She is a great realtor! She listens and truly wants to help people find their forever homes. She's smart and a go-getter and we greatly appreciate everything she did to help us quickly find and buy our new home. She thoroughly explained everything during the process, answered our questions and gave great suggestions. If you want someone who cares and will truly work for you, Candis is who you need! She really is awesome!
Theresa & Sean O.
Theresa & Sean O.
Pinellas Park, FL
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Candis was a such joy to work with! She found us our perfect vacation home and worked hard to get everything finalized. Thank you for your dedication and constant updates during this long distance purchase.
Jane & Dave H.
Jane & Dave H.
St. Petersburg, FL
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We appreciate that REALTOR Candis was genuinely concerned with helping us find a home. We had been blown off by other agents, owners and managers who who kept stringing us along only to tell us they sold or rented out the house. Thank you!
Daryl H.
Daryl H.
Spring Hill, FL
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Candis was recommended and after meeting with her, we were quickly impressed with her professional manner and knowledge of the areas where we were looking to buy.
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